A Welcome Service Business (WSB) is a personal advertising service targeting a specific niche, the new homeowner or new business.
The WSB mission is twofold:
It is a personal greeting service for new homeowners/businesses. The purpose of the welcome visit is to provide newcomers with helpful community information that will transition them quickly to their new environment.
It is an advertising service for local businesses. The Welcome Representatives extend the warm welcome on behalf of the business community. The goal of the Welcome Representatives is to influence the newcomer's buying decisions, helping to establish long-term relationships between the consumer and the merchant.
The value proposition that your business offers to the new homeowner / business is similar to that of a "Community Ambassador." As an established resident, you are a trustworthy and reliable source for advice and referrals regarding your community.
The value proposition that you offer to businesses and professionals is that of an "outsourced" sales and marketing force. You are their personal marketing connection for promoting their goods and services to the newcomers.
Revenue for the WSB is earned via monthly billings paid by participating businesses and professionals.
The Complete Guide to Owning and Operating a Successful Welcome Service Business is a Step by Step Guide to Starting a Welcome Service Business including: How to....
Identify, Research, and Secure Your Target Market
Present Components of Marketing and Strategy
Hire and Train Representatives
Identify and Qualify Your Sponsors
Increase Your Closing Ratio
Effectively Promote Your Welcome Business
DVD of an In-Home Presentation - Training for new members of your team
Appendix of Documents - Employment Contracts, Advertising Agreements, Newcomer Signature Forms, Sample Invitation Cards and Disclaimers
Consultation - Unlimited Support from the author Suzanne Meyer
The WSB package is available for $299.00
Most new Welcome Service Businesses are up and running in approximately 8 weeks, and with little overhead, you will be generating immediate income.
The information outlined in the WSB manual is a compilation of my 16 years in the WSB industry and 27 cumulative years in the advertising, marketing and public relations arena. This information will save you thousands of dollars in legal fees, research, advertising, marketing and public relations start-up expenditures necessary to launch this type of business successfully.
